English Garden Pillow Cover - Floral Linen

Since 1997, Alamwar has worked to keep India's textile traditions alive, a heritage that stretches back to 2500 BC. Its founder and design director, Viji Reddy, is an award-winning artist whose lifelong devotion to handmade textiles shapes all of her creative work, and her younger sister, Archi Reddy, leads the company as president and CEO.

Alamwar draws on the heritage of India's Deccan Plateau, where hand-printed and hand-painted fabrics once made for royalty came to be known as chintz and paisley, and it still keeps an archive of hand-carved wooden blocks. It uses botanical dyes and azo-free alternatives, and it says it follows the principles of slow textiles and produces in small batches. Viji also partners with an Indian NGO that empowers women in rural communities through embroidery and handwork.

In Viji's own workshops in India, a dedicated team of artisans brings her designs to life, and the sisters have opened a new Design Center in Hyderabad. For more than two decades, Alamwar has offered pillows, throws, quilts and other soft goods for the home, and its Resort Boho-Chic fashion collection is sold in boutiques across the United States and the Caribbean.

• 100% pure linen exterior
• Cotton lining
• Yarn tassels
• Hidden zipper closure

• Size: 20 inches x 20 inches
• Knife-edge construction
• Hidden zipper enclosure
• Insert not included
• Small batch handmade production

• Handmade certification
• Artisan crafted verification
• Small batch production

• Gentle machine wash or dry clean recommended for linen
• Air dry to maintain natural linen texture
• Iron while slightly damp for best results
• Store in dry place away from direct sunlight
• Professional cleaning recommended for optimal longevity

Q: What size pillow insert works with this cover?
A: This cover fits standard 20x20 inch square pillow inserts perfectly.

Q: How is the floral pattern applied to the linen?
A: The pattern is hand screen printed by skilled artisans using traditional carved wooden blocks and techniques passed down through generations in India.

Q: What makes this pillow cover different from mass-produced options?
A: Each cover is handcrafted in small batches using pure linen, traditional screen printing methods, and features authentic yarn tassel details that honor centuries-old textile artistry.

Q: How long does this pillow cover typically last?
A: Pure linen construction improves with age and proper care, making this a long-lasting investment piece that develops beautiful character over time.

Q: Does the coral and clay color palette work with neutral decor?
A: The earthy coral, clay, and sand tones complement both neutral and warm color schemes, adding gentle warmth without overwhelming minimalist or natural decor styles.

Q: What is the significance of supporting these artisan textile traditions?
A: Purchasing supports rural communities in India while preserving ancient screen printing techniques that are at risk of being lost to mass production.

Q: Can this pillow cover be used outdoors?
A: While linen is durable, this cover is designed for indoor use to preserve the hand-printed artwork and natural fibers from weather exposure.

The Maker’s Circle represents the heart of what we believe in. Our 10 guiding values reflect how we curate, connect, and celebrate the people behind the goods within our slow living community. These are the values our makers strive for.

1. Slow Living Values – Purpose driven, intentional creation
2. Transparent Sourcing – Honest origins and clear practices
3. Safe Materials – Non toxic, body safe, and eco friendly
4. Small Batch Crafted – Made in limited quantities with care
5. Handmade Quality – Human touch and artisan skill in every detail
6. Timeless Craftsmanship – Enduring beauty and thoughtful function
7. Ethical Production – Fair labor and responsible practices
8. Sustainable Practices – Respect for nature at every stage
9. Positive Energy – Made with love, gratitude, and good intention
10. Conscious Packaging – Minimal, recyclable, or biodegradable materials

Each item ships directly from the maker’s workshop or studio. You may receive multiple packages, each crafted and packed by the artisans themselves.

We want you to love what you ordered, but we understand returns happen. Most items can be returned within 30 days if unused and in original condition. Some makers have unique return policies, which we honor respectfully.

See full details here: Refund Policy

HEALTH DISCLAIMER: The Ever Good is not a healthcare provider and does not offer medical advice, diagnosis, or treatment. Product details and ingredient information are provided by the makers, and The Ever Good is not responsible for their claims. Our guiding values are for general inspiration and selection purposes only. Always consult a qualified professional regarding any health-related concerns.